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From Concept To Creation!
Although Let's Go Designs, Inc. was established in 2008, the concept of an
"Ultimate Dog Walking Utility Jacket" actually started over 7 years ago. The concept was developed as Marg Shadid, President/Founder, just got tired of the everyday dog walking frustrations and time wasted in constantly having to:
- 1. Decide what jacket to wear for her dog walks.
- 2. Stuffing her pockets, of the decided jacket for that day, with everything from grocery pick-up bags, home keys, sunglasses, tissues, hat, whatever the weather dictated and usually forgetting something she needed for her dog walk.
- 3. Marg was also tired of looking like an over-stuffed cargo bag walking her dogs!
Marg is very fortunate in that her daughter, Alix Kivlin, LGD Head Designer, is a very talented fashion designer. So, mom and daughter "teamed up". Marg expressing her "never always" being prepared frustrations and Alix, whose attention to detail and expertise in material, jacket production and style, designed a stunning, sleek, "utility" jacket that encompasses EVERYTHING a dog owner/walker would want and need for a great dog walk.
Hence, our tag line of "Being Prepared Never Looked So Good!"
FYI, as some have inquired: The name of the first LGD Dog Walking Utility Jacket, "K-Rosco" is in tribute and memory of Marg’s mom, (Alix's grandma), KAY, (who always loved and had dogs), and one of Marg’s present family dogs for over 11 years, Rosco.
Short and sweet…really that’s the scoop about us!
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Marg Shadid
President/Founder
Marg Shadid, President/Founder of Let's Go Designs, Inc, is an ex-broadcast marketing executive of 30+ years. Marg has always had "family dogs" in her life from whenever she can remember. As with many dog owners, and throughout the years, Marg has had to coordinate raising a family, maintain a career, and give attention to the "adopted" dog "family members". Marg, as with her family, loves dog!. Family dogs have weathered through many of Marg's challenges in life and have always been there, with that special "doggy" support and love, evident with the wagging tails, happy eyes and "pet me" comfort. Marg's primary purpose of developing LGD, Inc. was totally focused on opening up to herself and all loving dog owners better quality time, (without hassles), with their family dog members and "best friends". Marg is a strong "shelter dog" advocate.
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Alix Kivlin
Head Designer
Alix has been designing womenswear for 6 years amidst the hustle and bustle of New York City and is thrilled to now be designing functional outerwear for dog lovers. Having grown up with many dogs she has been fortunate to have always had a canine pal to hang with. Currently residing in Brooklyn, across the street from a dog park, she is very familiar with the wants and needs of a fast paced, multi tasking dog walker always wanting to make life just a bit easier in the big city. Her design experience coupled with her understanding of construction, fit and hardware details are what have made the LGD products of such high quality and durability.
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Amanda McIntyre
Buisness Development Director
Yes, she's a dog lover, but it does not stop there. Amanda McIntyre has taken in animals of all kinds. From Australian sheep dogs to Dalmations to mutts, to teddy bear hamsters to horses and parrots, she has always surrounded herself with furry and feathered friends. Amanda's MBA in Entrepreneurship coupled with her 10 years experience working with start up companies in community relations, marketing, and business development, is a contributing strength to the Let's Go Designs Inc. team. |
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